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More customers from Google and AI

We get ChatGPT and Google to recommend you, and we turn the people who visit your website into enquiries and booked appointments.

Free, no strings attached. You'll get your demo the same day.

More than 250 Italian businesses checked so farEvery day we track what ChatGPT, Gemini, Copilot and Google AI Overviews say

Real example, names hidden

What a check uncovers

How many AI answers mention the business, who gets recommended instead, and what to fix.

See the full example
Company A · Pools and wellnessReal example, names hidden
0 of 43

answers about costs, permits and maintenance

Competitor 114 of 43
Competitor 26 of 43
Competitor 35 of 43
Competitor 43 of 43
Competitor 53 of 43
Company A0 of 43

Ask AI what your customers ask

Real customer questions from our checks. Pick a sector and a question to see which businesses AI recommends. Names are hidden.

Sector

Question

Windows · Castelli Romani (Roma)

Out of 20 answers, AI mentioned:

Company 110
Company 23
Company 32
Company 41
The business we checked6

Data from our checks, October 2026. We only count the businesses we were tracking in each check, so AI may have mentioned others too.

What about your business? Get a free check

Sectors we already know

WindowsDoorsAwnings and pergolasPools and spasRenovationsFurnitureEvent and wedding venues

Don't see your sector? We can run the check for any business. Free check →

Why AI recommends a competitor

It picks the business that's described best, in the most places

AI reads what it finds online: your website, your Google Maps listing, business directories like ProntoPro and PagineGialle. It recommends whoever is described best and in the most places, not whoever does the best work or is the biggest.

1 · A customer asks

“Who should I call for [service] in [city]?”

2 · AI reads

Your websiteYour Google Maps listingProntoPro, PagineGialle and other directories

3 · AI recommends

Whoever is described best, in the most places.

Leads from AI arrive warmer

By the time a customer reaches you from ChatGPT, AI has already explained the options, compared them and recommended you. They land on your site with a recommendation in hand.

0.5% → 12.1%

Visitors from AI search made up 0.5% of traffic but brought in 12.1% of sign-ups.

Source: Ahrefs, June 2025, data from a single site. ↗
4.4×

On average, a visitor from AI search is worth 4.4 times a visitor from traditional search, based on conversion rates.

Source: Semrush, July 2025. ↗
−23%

Visitors from AI are 23% less likely to leave straight away, and they view 12% more pages.

Source: Adobe, March 2025, US retail sites. ↗
87%

of people who have already used AI to help them shop say they'll use it more for big or complex purchases.

Source: Adobe, March 2025, survey of 5,000+ US consumers. ↗

Visits from AI are catching up with Google

AI searchTraditional search
20252026202720282029
Semrush forecast, July 2025: AI search could send more visits than traditional search by 2028. Not Anchora data. Semrush ↗

The first to reply wins the job

Being found by customers is only half the job. The other half is replying: people who get in touch in the evening or at the weekend go with whoever answers first.

7×

Businesses that reply within an hour are nearly 7 times more likely to have a real conversation with the customer than those that reply an hour later.

Source: Harvard Business Review, 2011, 1.25 million enquiries. ↗
23%

of the 2,241 businesses studied never replied to an enquiry sent through their website.

Source: Harvard Business Review, 2011, US companies. ↗

That's why we add an AI assistant to your site: it replies at any hour, takes down the enquiry and, with Sales office, books the site visit too.

Website with assistantSales office

How we work

We measure, we fix, we show you the numbers

We measure

Every day we put your customers' questions to AI assistants and count where you come up, and where your competitors do.

We fix

Your website, your Google listing, your directory profiles, and pages that answer your customers' questions.

We show you the numbers

Every month you can see whether you're being recommended more often.

Three numbers we track every month

01How often AI mentions your business
02How many people find you on Google, Google Maps and AI assistants
03How many enquiries come through your website

Four steps

  1. 1

    Free check

    Same day.

  2. 2

    15-minute call with our expert

    We walk through the demo together and agree where to start.

  3. 3

    Setup

    4 weeks. Website with assistant and Sales office: 2–3 weeks.

  4. 4

    Your numbers

    Every month, starting from month one.

Three ways to work with us

Choose where to start

AI visibility

Get found on Google and recommended by ChatGPT

from€490a month

GEO and SEO: new and improved pages every month, plus your Google profile, reviews and directory listings. Three plans, depending on your goal.

Find out more

Website with assistant

If you have no website, or an outdated one

€590a month + setup

A new website built for Google and AI, with an assistant that answers your customers around the clock.

Find out more

Sales officefrom enquiry to contract

If you get enquiries but lose them

€990a month + setup

An AI assistant replies, gathers the details and books the site visit. You take it from there to a signed contract.

Find out more

All prices →

Simone Panattoni

«When something is bound to happen, it's better to welcome it than to push it away. That's how I embraced artificial intelligence.»

Simone Panattoni, co-founder of Anchora

About us

What we need from you

  • Access to your website and Google listing.
  • A 30-minute interview (60 minutes for Website with assistant and Sales office).
  • Up to 5 photos of each finished job, sent on WhatsApp.

Anchora writes everything else, and you approve it.

Questions

Frequently asked questions

All questions →
What is GEO and how is it different from SEO?

SEO works so that Google shows you among its results. GEO works so that ChatGPT and the other assistants say your name in their answer. They work best together, and we do both, every month.

Why does ChatGPT name my competitors and not me?

Because it reads what it finds online: the company website, the Google profile, business directories such as ProntoPro or PagineGialle. It picks whoever it finds described best and in more places, even if they are smaller than you.

What do you actually do?

Three things. Every day we ask the assistants your customers' questions and count who they name. We fix the places AI reads: website, Google profile, directories. Every month we show you the numbers.

Can you guarantee ChatGPT will name me?

No. Nobody controls the assistants' answers, and anyone who guarantees it isn't telling the truth. We guarantee the work written in the contract and an honest report every month.

How long until I see results?

Setup takes 4 weeks. The first changes in the assistants' answers usually come after 3–4 months: assistants take months to update what they «remember» about a company. We show you the numbers from the first month.

How much does it cost?

Visibility from €490 a month, plus a €490 setup. Website with assistant €590 a month, plus a €2,900 setup. Sales office €990 a month, plus a €3,500 setup (€4,900 with a new website). Prices exclude VAT.

Want to know if ChatGPT recommends you?

Tell us your business name and city. The check is free and you'll have it the same day.

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